My chosen genre- Horror Thriller
Camera work: Most of the camera angles alternate depending on whether it's showing a setting or prop. When the camera shows a setting it's normally an establishing shot or extreme long shot like in the shining. When the camera is showing a prop e.g. a photo it's normally a mix of extreme close ups and normal close ups. The framing often changes as if to confuse the audience. The movement of the camera is normally fixed onto a prop until the shot changes with maybe the same prop but in a different frame type. 
Editing: The cuttings of the shots are often quick with fast moving animations into their transitions. There's lots of use of special graphic effects e.g. blood staining paper note. There are lots of shifts in the text animation along with blurred and mirrored effects.
Sound: The sound normally either doesn't have a soundtrack or does with non- diegetic sounds e.g. screams. If there is dialogue it's normally on a electric device like a radio or T.V as it's like a reports letting the audience identify that something bad has happened. The soundtrack normally starts off either quiet or really loud and then changes and eventually get louder at different parts building up tension.
Summary of macro conventions in chosen Genre
Key plot ideas: Often likes to confuse the audience with the fast alternating ranges of camera angles and close up shots. Builds up tension with the use of sound volume and types of sound. Creates suspense with the audience not knowing exactly what is going to happen but gives a clue on what it's going to be about from the use of props.
Opening storyline:
Usually starts with where the film is going to be set or with an image related to what the film is going to be about. It also sometimes shows still moving images of parts of the setting then goes into the close up shots of different props. In Insidious moving boxes are shown in a new house giving the typical storyline away of how a new family moves and is haunted.
Characters introduced:
Characters are not often introduced however pictures of a family are normally shown along with maybe the main thing that is viewed as the problem of the story like in e.g. the woman in black- where the woman is only shown from the back briefly before the screen fades to clouds.
Social Groups:
Normally associated with middle class families that are stereotypically being targeted as they go through tough times.
Summary of Title conventions in chosen Genre
Title sequence used:
Usually titles on a blank screen however they also incorporate titles on still images on close up shots.
Colours,Type face, Size used:Either changes from black to white depending on what the background is so it can contrast with either dark or light colours. Some films like insidious and the widow maker have red text to replicate blood. Type face is normally sans serif so it's readable and the size is normally big with the title of the film and the rest of the credits are a normal small size.
Composition of the title:
Text is mostly integrated into the image on a blank space where it contrasts but in films like the conjuring the text was separate from the image with a border from the use of paper that was cut out. Text normally transitions with a blurring effect.
Order of Titles:
- Starts off with production/Distribution labels
- A film By
- Main Actors
- Title of Film
- Featured Actors
- Casting By
- Costume Designer
- Visual Effects By
- Music By
- Edited By
- Production Designed By
- Director of photography
- Co-Producers
- Co-executive Producers
- Executive Producers
- Produced By
- Based on short story
- Screenplay By
- A film By
- Directed By
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