RESEARCH- BFI Statistics yearbook

Genre- Chapter 4

The 3 most successful film genres at the UK box office:

1. Animation

The number of releases: 33
% of releases: 4.7
Gross box office (Pounds million): 246.6
% of total box office: 21.4
Top performing title: Despicable Me 2

2. Action

The number of releases: 47
% of releases: 6.7
Gross box office (Pounds million): 215.4
% of total box office: 18.7
Top performing title: Iron Man 3

3. Comedy

The number of releases: 153% of releases: 21.9Gross box office (Pounds million): 158.2% of total box office: 13.7Top performing title: The Hangover Part III

The 3 least popular genres at the UK box office
War
The number of releases: 5
% of releases: 0.7
Gross box office (Pounds million): 0.3
% of total box office: < 0.1
Top performing title: Lore

Documentary
The number of releases: 89
% of releases: 12.8
Gross box office (Pounds million): 10.7
% of total box office: 0.9
Top performing title: One Direction | This is us

Romance
The number of releases: 34
% of releases: 4.9
Gross box office (Pounds million): 13.9
% of total box office: 1.2
Top performing title: I Give It A Year

Which film genre had the most films released in 2013-14 (not the most successful but the biggest number of films made)?

In 2013...
Comedy released the most films of 153.
Animation released 33 films.
Action released 47 films.

This information about genre tells me that film production is very expensive depending on what type of genre you produce. This is because for example animation takes a longer process and requires more editing software in the production of Disney pixar film such as Despicable Me 2. Moreover action films require lots of graphic effects and stunt people in the production. Therefore that is why not a lot of films under those genres have been made. Whilst comedy doesn't require as much in production as the other genres. 

The information about genre also tells me that film audiences like the films that only produce less due to how much they spend on production. This can be seen from analysing the amount of sales the films have made from the audience when they have been released. However most comedy films have failed due to the lack of bad publicity the audiences have given from them giving feedback on how they didn't enjoy it or how it wasn't funny. 

Audiences- Chapter 15

Age group that made up the largest proportion of cinema admissions in the UK (who went to the cinema the most)?
In 2013, the 15-24 age group made up the largest proportion of UK cinema admissions, at 33%.

Comedy that was most successful with this age group:
Hangover Part III had the largest above-average audience share among the 15-24 age group. 

Film that was most popular with the over 50s and genre:
Quartet had the largest share among cinema-goers aged 55 and above. (Comedy-Drama)

Genres that were most popular with men:
Action films, comedies and thrillers were popular with men, with Captain Phillips and Alan Partridge: Alpha Papa drawing larger than average audiences.



Genres that were most popular with woman:
Most UK films, musicals, documentaries, family films, romance, drama and comedy.




UK films appealed to:
The overall audience for the top 20 and top UK films in 2013 had a slight bias towards males who made up 53% of total cinema-goers for these films. Mostly Female audiences had a stronger preference for UK films in 2013, unlike 2012 when the majority of films attracting above-average male audiences were British.

3 films that were most popular with the 7-14 age group:

Wreck-it Ralph
Despicable Me 2 
Monsters University 
These particularly appeal to the 7-14 age group but the film with the highest significant above-average audience in this category was the boy-band concert documentary One Direction: This Is Us (Table 15.1).
This tells us that their preferred genre is animation and fan documentaries about famous boy bands.3 Films that were most popular with the 35-44:
Parents and carers in the 35-44 age group meant that Frozen, The Croods and Jack the Giant Slayer were the only films with above-average audiences in this category. Because Children would have to go to the cinema with their parents meaning that parents would have an interest in these films to entertain their children or treat them as they think it's appropriate and friendly.

Top three films of the 25-34 age group were:
Django Unchained - 26% of audience age group
Fast and Furious 6 - 26% of audience age group
Rush - 26% of audience age group


Most popular films with middles class audiences of C1 and C2 were:
Action, Sci-Fi, Drama, family and comedy.

Most popular films with C1:
Rush - 53% of audience age group
Captain Phillips - 47% of audience group
Gravity - 43% of audience group

Most popular films with C2: 
Oz The Great and Powerful - 29% of audience age group
Fast and Furious 6 - 27% of audience group
Despicable Me 2 - 24% of audience group

Most popular films in London:
Django Unchained - 31% of audience group - Western, drama, adventure and black comedy.
Fast and Furious 6 - 30% of audience group - Action, thriller, adventure and crime
Gravity - 28% of audience group - Thriller and drama

Most popular films in Scotland:
Sunshine on leith: 32% of audience group - Musical, comedy, romance and drama.
Filth: 32% of audience group - Drama, comedy, thriller and crime fiction.
Star Trek into Darkness: 14% of audience group - Action, Sci-Fi and adventure.

Conclusions:
People in the city (London) like films out of the country that are popular/new and most viewed globally while Scotland's popular films are mostly from the UK and Star-trek is an old antique film and not that up to date with the new trendy films nowadays. 

Extension:
I found it interested that Black and minority ethnic groups (Asian, Chinese, mixed and other) were over-represented among buyers of cinema tickets, video rental and digital, and under-represented among video buyers, ie they comprised a greater proportion of consumers of these platforms than their proportion of the total population (Table 15.18). White audiences were over-represented among video buyers and under-represented among consumers of other platforms.

I also found it interesting that As in 2013, disabled people were under-represented across all film platforms with the exception of physical sell-through. Disabled audiences were particularly under-represented among cinema-goers.